How do you produce employer branding content with your employees?

Producing content is one of the biggest parts of employer branding, but how do you do it without breaking budgets and long project plans?

Conor Cotton and Chris Le'cand-Harwood took some time out at the Empple Employer Branding Festival in Belgrade to chat about this important topic.

Across these two videos they cover some key themes and approaches:

• Having a strategy is an important part of the production process
• Video isn't just about high-end productions with big budgets
• Scale your approach to content production, especially video
• Your employees are content creators, use them!
• The different roles of video across the candidate experience
• Create value for your audience more than selling yourself

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